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Wednesday, 17 June 2015

After E-Commerce Companies, Now Real Estate Developers are Focusing on Social Media

Who knew Flipkart and Snapdeal five years ago? But, these companies are today amongst the leading e-shopping portals in India. The growth of Flipkart and Snapdeal is largely because of the emergence of social media networks (Facebook, Twitter and LinkedIn) in recent times. Very few people in India were using social media sites five years ago. But now, billions of people using social media to get connected with their friends and family members. Social media provides a great opportunity to the e-shopping portals to get business leads and queries. In addition, it also helps in branding the company without pending so much money. Traditional media including TV, Print and Radio charges a huge amount for the advertisement and promotion. 

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However, a business or product can be promoted on social media by spending a very little amount or not a single penny. Flipkart and Snapdeal wonderfully used the social media to promote their business at the initial stage and they got tremendous response. Not only their sales graph moved up, they also became a brand name in India’s e-commerce market. The same strategy these days are followed by the real estate developers to sell various commercial and residential properties. Search Rank India, the best Social Media Optimization Company India, has recently found that real estate developers are giving preference to the social media for promoting their business as well as generating leads. Facebook receives a large advertising revenue from the real estate developers these days. Moreover, you can also find the presence of various real estate developers and brokers on various social media platforms.


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